Digital Marketing Specialist

Motera, India

Social Media Management:

  • Develop and execute social media strategies across platforms such as LinkedIn, Facebook, and other relevant channels.
  • Create and curate engaging content, including text, images, and videos, to drive audience engagement and increase brand awareness.
  • Monitor social media trends, analyze data, and make recommendations for optimizing social media campaigns.
  • Engage with followers, respond to comments and messages, and manage customer inquiries or issues.

Email Marketing:

  • Plan and execute email marketing campaigns to nurture leads, retain customers, and drive conversions.
  • Create compelling email content, subject lines, and calls to action to maximize open rates, click-through rates, and conversions.
  • Segment email lists and personalize content to ensure relevant messaging for different target audiences.
  • Monitor email performance metrics, conduct A/B testing, and implement strategies for continuous improvement.

Cold Calling and Lead Generation:

  • Identify and research potential leads through various sources, including online directories, industry-specific databases, and social media platforms.
  • Cold call prospects to introduce products/services, generate interest, and schedule appointments or demos.
  • Maintain accurate and up-to-date records of leads, prospects, and interactions in the CRM system.
  • Collaborate with sales teams to align marketing efforts and support lead nurturing and conversion processes.

 

Customer Relationship
Technical Expertise