Social Media Management:
- Develop and execute social media strategies across platforms such as LinkedIn, Facebook, and other relevant channels.
- Create and curate engaging content, including text, images, and videos, to drive audience engagement and increase brand awareness.
- Monitor social media trends, analyze data, and make recommendations for optimizing social media campaigns.
- Engage with followers, respond to comments and messages, and manage customer inquiries or issues.
Email Marketing:
- Plan and execute email marketing campaigns to nurture leads, retain customers, and drive conversions.
- Create compelling email content, subject lines, and calls to action to maximize open rates, click-through rates, and conversions.
- Segment email lists and personalize content to ensure relevant messaging for different target audiences.
- Monitor email performance metrics, conduct A/B testing, and implement strategies for continuous improvement.
Cold Calling and Lead Generation:
- Identify and research potential leads through various sources, including online directories, industry-specific databases, and social media platforms.
- Cold call prospects to introduce products/services, generate interest, and schedule appointments or demos.
- Maintain accurate and up-to-date records of leads, prospects, and interactions in the CRM system.
- Collaborate with sales teams to align marketing efforts and support lead nurturing and conversion processes.